Adidas: Be Faster Adidas
Back to Main Page
Derrick Rose and Dwight Howard
adiZero Rose
adidas Beast

Watch Videos

adidas Basketball YouTube Channel

Fact Sheets
adidas adiZero Rose - Fact Sheet
adidas Beast - Fact Sheet

E-mail Paul Jackiewicz
E-mail Michael Ehrlich

Produced by Vidicom, Inc.

adidas Beast - Basketball
adidas Beast - Basketball

One of the NBA’s best big men just got lighter and proves big men can style too with the all-new adidas Beast, the lightest Howard shoe to date.

UPPER: Inspired by Dwight’s expanding game, fame and style – the heel inlay piece reads, “Hey WOOOOOOOOOOORLD”, as a shout to all of his social media followers. The external counter has surface treatments inspired by Dwight’s potential – outer space. Rich stripes, folded edges, and a mix of high gloss and matte finishes represent items you would find in Dwight’s closet. Inspired by the fastest things in nature, the uppers feature mixes of textiles and synthetics that help reduce weight and increase stability during cutting movements. Heat is released and proper motion is enabled through the basketball specific SPRINTSKIN on the medial and lateral sides of the shoe.

TONGUE: The tongue features a unique lacing system that allows you to pop it forward for casual wear or move it back and lace through the loops for a tight fit on the court.

LINING: Soft 2D textile with reticulated foam encircles the ankle and heel pillow for added comfort around the Achilles.

SOCKLINER: 3D molded PU insole and Poron foam laminated underneath the sockliner contributes to superior comfort.

MIDSOLE: Injection-molded EVA midsole with anatomically profiled footbed for enhanced comfort. Double stack internal and external counters provide superior heel fit and motion control, while asymmetrical TORSION® SYSTEM give the ultimate midfoot integrity and proper torsional movement.

OUTSOLE: Features PURE MOTION technology, which is a lightweight system that adapts to your foot’s natural movement to give you maximum stability and traction on the court. This chassis is tuned to provide even more control for lateral movements. New multi-layer Cilia traction surface provides two levels of traction that adapt to your movements while rubber traction pads add extra grip at the five major contact points under the foot..

WEIGHT: 15 oz

SIZES: 6.5 - 15

SRP: $100.00

AVAILABLE: November 2010 – exclusively at
Foot Locker and Eastbay.